Apr 07, 2022
In Real Estate Forum
Now a priority for the majority of brands. But it's also true that many marketers don't know where to start to make their emails more inclusive. Implementing accessibility best practices is easier than you think. In this webinar, litmus accessibility experts jason rodriguez and alice li walk through the stats and research that prove investing in accessibility is worth it and share the 3 steps you'll need to take to create better email. Electronics for everyone. Didn't get a chance to watch the webinar live? Do not worry. You can access the full recording at any time and read the q&a below. Questions and answers a big thank you to everyone who responded to the webinar with a question! Here's a recap of our answers to the most common questions, As well as our take on some of the questions we didn't answer during the live webinar. Do you have additional questions? Please leave them in the company mailing list comments. How do you explain cognitive limitations? Bettina : there are many types of cognitive disabilities, from difficulty remembering things or paying attention to dyslexia or autism. Each of these requirements is unique, But following the advice in the writing and design section of this webinar will go a long way to making your emails more accessible to people with cognitive limitations. For example, keep your email copy clear and concise and avoid using difficult words or jargon. Keep your layouts simple and develop a clear visual hierarchy that makes it easy for your subscribers to scan your email and quickly understand what's important (and what's not). What is the most used screen reader? How do you test it? Alice: the two most popular screen readers are nvda and jaws . Nvda is a free and open source tool developed by nv access. It 's an amazing organization dedicated to making technology more accessible to people with visual impairments.