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    monira khan
    Jul 28

    Fox Friends Product Analysis: Can the persistent Sohu really expand its social circle?

    in Real Estate Forum

    In terms of the average monthly active users of China's mainstream mobile social platforms, WeChat, QQ, and Weibo rank the first echelon in the mobile social industry with a monthly active volume of 100 million; They reached 1 billion and 650 million respectively, and the monthly active users of Weibo are also around 300 million. It can be seen that most of the acquaintance social field is occupied by Tencent, and Weibo ranks first in content and social networking, and the competition pattern tends to be stable.

    However, before that, many big manufacturers and entrepreneurs with huge backgrounds tried to enter the instant messaging market. NetEase and China Telecom jointly launched "Easy Credit", Ali launched "Michao", Luo Yonghao relied on his huge fan base to do it. Chatbao, the former Kuaibao CEO Wang Xin who has countless otaku fans, made a toilet MT, Douyin released Duoshan, Douyin parent company ByteDance released Feichat.






    Even though many products themselves country email list have their own highlights, some of them disappeared shortly after their launch, and I am afraid that many people have not even heard of the names of these products; A product with a strong background has a bleak ending, not to mention the countless other cannon fodder on the instant messaging social circuit.


    According to the survey data of iiMedia Research in the first half of 2021, most respondents are open to replying to messages from strangers, and nearly 40% of the respondents said they would take the initiative to reply to messages from strangers. During the current period, the proportion of users who actively responded to icebreakers accounted for nearly 50%. A higher response rate from strangers reflects the activeness of the mobile social platform, which is of great help for the platform to improve user retention and value development potential.

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